How to animate your event with simply a MyQaa smartphone application?

Nowadays, in a fast growing world of technologies and innovations can we still imagine to live without our small parallelepiped, only made of metals and glasses? (well, and of course a lots of other materials, but, frankly speaking, who cares?!)
Can you guess, what we are talking about? To gice you a clue its technical specifications is:

Height: 4.5 inches (115.2 mm)
Width: 2.31 inches (58.6 mm)
Depth: 0.37 inche (9.3 mm)
Weight: 4.9 ounces (140 gm)

Yes, it’s Steve Job’s brand-new iPhone. It takes part in our quotidian and makes our lives much easier and convener. So we do not need to carry a subway map in our pockets, neither to go to the bank in order to get simply information about our account and we can order our foodstuff using the iPhone  applications.

According to ARCEP (L’AUTORITE de REGULATION des COMMUNICATIONS ELECTRONIQUES et des POSTES) the number of mobile customers in France came up to 65,9 millions in the 2^nd term of 2011 with a constant trend to growth, with a mobile phone penetration rate about 103,2% on September 2011.

So how can we apply this knowledge in a professional area? If we can use our smartphones and iPhones in our daily life it means that it might suitable to use it in business as well.
Any creative process should be preceded by an analyse of market conjuncture and demand to be sure that your creation will gain the success. So what are the needs in our field? In the “Meeting Industry”? Not only, our work is to organize the meetings and events, to make people participate and react, but it is also to attract the professionals to visit the meetings, to receive a feedback and an important key today, to get their loyalty, which has a special value nowadays. “Who owns the information – owns the world” (Winston Churchill). 
In 2010, on 3^rd August, a team composed of Eric and Richard, came by with a solution by creation a new application for smartphones and iPhones called, MyQaa, destined to the participants of events and giving them a possibility to actively participate on event and conferences by writing questions to speaker in a real-time, answering the quizz from organizers, discussing between the participants and even fixing some meeting with other participants by sending a requests to a person that you want to meet. What are the benefits for both sides? The participants now may obtain the maximum of information and abilities before, during and after the event. The organizers may get the participants involved into a conference, personalize the event, and object their goals, connected with the researches and satisfaction rate in a real-time.

How does it work actually? 
There are 3 way of interaction between the MyQaa staffs and the final client: 
1. Direct interaction with big companies. In this case the developer team creates an application based on the needs and demand of the client. Custom-made is more expensive than the other 2 ways.
2. Interaction with a client by an event agency, which propose to the clients the standard package for their event (meeting, conference or any other). Here the approach is less personalised and costs correspondingly less.
3. Interaction with a client by Internet-website, when you can directly send your request on the website and receive your test model. It is automatic, easy to use and not expensive. 

How can we try this? 
The best way is to get a demo, but how? Just take one of your gadgets and check it on the website of
MyQaa : http://myqaa.com

"Let the technologies work for you!"


written by: Maria SILKINA, Aline THEPPHASY, Elizaveta ZORINA